Marketing Analytics and Performance Manager

Do you consider yourself a skilled marketing generalist with a love of data, performance optimization and technology? Then you may well be the new Marketing Analytics and Performance Manager that we are looking for to join our Nordic marketing team.

As part of GlobalConnect Marketing Operations you will spend your time on everything from lead generation optimization and data management to website design and campaign insights.

We are a Pan-Nordic marketing team, offering you a chance to work with and learn from colleagues in Norway, Denmark, Sweden, Finland, and Germany. We aim to build an innovative and inclusive environment in our team, where testing new ideas and implementing new technologies are a part of our natural learning curve. GlobalConnect is on an exciting journey towards building an even stronger brand in the Nordics – and we would like you to join us.

In this role you can be located in any of our headquarters in Copenhagen, Stockholm, or Oslo.

As a Marketing Analytics and Performance Manager at GlobalConnect you will be deeply involved in our daily Marketing Operations, bringing insights to help elevate the results of our initiatives.

On a normal day, you may be the:

• Data Detective: You will analyse marketing results from campaigns across digital and analogue channels. Your responsibilities encompass the assessment of these activities' efficiency with a focus on target tracking and the generation of better results. digital
• Insights Guru: You will provide the team with actionable insights to fuel data-driven strategic decisions. You will dive deep into users, traffic sources, behaviour, conversions, and other data points to provide a solid data foundation.
• Report Wizard: You will create detailed, well-presented, and crystal-clear reports on KPI’s and campaigns, ensuring we always know our position.
• Optimization Explorer: In collaboration with Head of Marketing Operations, you will utilize your data insight and curiosity to find new ways to optimize on existing performance.
• Website Wonder: Perform light support of our website functions for our team (WordPress).
• Project Sidekick: Assist the Head of Marketing Operations with project management in exciting new initiatives.
• A/B Campaign Tester: Assist both the Campaign team and the Inbound team with A/B tests and evaluation of design and content.

... and more.

We are looking for a person who is curious, loves digging into complex data, and unearths insights to inform marketing and campaign strategies. Thriving in a setting where you handle tasks and projects without constant guidance and staying motivated is essential. In your role as a marketing generalist, you're well-versed in data analytics and equally enthusiastic about investigating the diverse elements that the marketing domain offers, always eager to gain insight and encounter fresh ideas. It’s important to engage in positive relationship-building with both internal team members and external collaborators. Being detail-oriented is crucial, with a natural eye for details and a comfort in sharing observations and learnings with your team.

You have:

• A Bachelor’s Degree in Marketing, Business, Data Analytics, Statistics, Economics or a related field. A Master’s Degree is a bonus.
• 3-5 years of experience in marketing analytics, data analysis, marketing performance optimization or a similar role.
• Proven experience in generating actionable insights from data to drive strategies.
• Familiarity with performance marketing, including PPC, SEO, SEM and social media advertising.

If this sounds like you, please send us an application and we will go through your application during the summer and contact you as soon as possible. We look forward to welcoming you to our team!